For more than 100 years, the traditional company MAGURA from the Swabian area in Germany has been offering its markets innovative solutions ‘made in Germany‘. Mountainbike Olympic champions as well as further millions of satisfied customers favour the quality components of the Swabian constructors. Premium motorbike manufacturers like BMW or KTM have been trusting in the competence of MAGURA for many years.

 MAGURA's long tradition in the areas of mechanics, hydraulics and plastic technique has been effectively supplemented by the profound knowledge of the partners in the Munz Magenwirth Group in the area of electronics. The group's customers, who are from various industry sectors, profit from a broad know how potential and cross-company synergy effects, in order to commonly find efficient answers for their everyday questions.

All information at one sight with GEDYS IntraWare CRM

Challenges

Customer and prospect data exist in many different sources and formats

No central overview of the customer‘s history

Interface to ERP (XPSS) necessary

No central appointment management possible

Results

Implementation of GEDYS IntraWare 7 Contacts, Office and Schedule

Saving the complete correspondence in GEDYS IntraWare Office creates security and transparency

Direct connection of the master data to the ERP system

Professional appointment management with GEDYS IntraWare Schedule

"Since the implementation of GEDYS IntraWare 7 we find all information for a customer in one place. Within a few days, GEDYS IntraWare has realized our individual requests and successfully implemented the CRM."

Peter Kromer, Manager Information Technology